Seminars

Thursday, December 15 th, 2005 Lunch Seminar:
Boost Your Shopping Cart Conversion Rates by 50% with Rich Web Tools that Work...


Have you ever wondered why doing things over the web takes so long? Why it takes 5 or 6 steps and as many page refreshes to buy a book or reserve a hotel room? And why most online applications like comparison tools and help functions are still somewhat clunky?

The reason is simple: HTML, the original document mark-up language still being used on the web today was only intended to present information. That's it. Over time, developers learned how to add excitement but the old click-wait-refresh pacing continues to frustrate users. This is the main reason why shopping cart conversion rates average out at a meager 3%. That's right - 97% of potential customers drop out before buying. Web revenues are small fractions of what the experts anticipated years ago.

In this workshop, you'll see how leading-edge companies are driving higher profits today by embracing Rich Internet and Web 2.0 technologies. Customers are now experiencing – and demanding – enhanced web speed, interactivity and effectiveness before they buy. In this workshop we'll show you how to lead the way.

Call 416-593-9497 to reserve a space

Previous Events

Toronto, May 16 – 18, 2005: CMA 2005 National Convention & Trade Show
At the 2005 Canadian Marketing Association's National Convention & Trade Show, Rich Internet Group delivered an Education Showcase Session and hosted an interactive booth. Session attendees and booth visitors were introduced to Rich Internet Technology and its various uses across multiple industries.